वही करें जो सही है|
कार्य मे प्रेम लाना, अपनी क्षमताओ से आगे बढ़ कर दुसरों को सक्षम और सशक्त करना|
अपने अधिकारो का प्रयोग करना एवंम अपने ज्ञान को साझा करने का कर्तव्य निभाना|
सरलता के साथ सहजता, गैर कठोरता ,सीखने की इच्छा, बिना किसी पक्षपात के समझना और स्वीकारना|
We are proud of our Founder Mr. Nand Kishore Chaudhary who was invited for an interview with Anu Kapoor on ‘Kissey Kaamyabi Ke’. It is a popular tv program dedicated to success stories of SMEs on Zee Business. It showcases the story of our founder who gave up a secured bank job and borrowed Rs. 5000 from his father to start his carpet business. His journey began with 2 looms, 9 weavers and one cycle in Rajasthan.
He founded the idea of Jaipur Rugs in 1978 working beside 9 artisans on two looms. He started his business on principles of dignity. Over the years his simple idea has grown into a network of 40,000 artisans across India and clientele across 40 countries of the world who subscribe to a common philosophy of responsible manufacturing.
NKC’s greatest work has been in subverting centuries old practices that shunned the poor, women and artists. He has brought dignity back to the craft of rug making.
The movie is a short version of a story we’ve told here before—the story of Jaipur Rugs, the story of Founder’s Mentality in action. We ended the video by mentioning that Jaipur Rugs is a useful parable, which is why we’ve returned to its story.
Jaipur Rugs, one of the leading manufacturers of hand knotted rugs, has transcended the global boundaries to bring the rich heritage of design and premium eminence of rugs into homes in more than 40 countries. The imaginative patterns, tantalizing color combinations and the comfort feel of its products inexorably marks these carpets as the topmost priority for any individual who wants an extension of his inner style crafted on floor! JAIPUR has a network of over 40,000 skilled artisans in rural India. We have linked the grassroots to the most elite and luxurious icons of the world.